*[Enwl-eng] Twitter: X marks the what?

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                   Global Edition | 27 July 2023 
                 
           
                   
                    
                 
           
           
                  As I may have written here before, I got rid of the Twitter app on my phone a year or so back. But the addictive nature of the platform often drags me back for a ‘check’ via my laptop. One such nosey on Monday revealed the new ‘X’ logo, rolled out as Twitter, under Elon Musk, ditched its famous blue bird recognisable to millions.

                  Like many other moves made since Musk took over, it just struck me as odd. Why junk such a successful brand? Well, perhaps there’s some method to the approach. Cameron Shackell of Queensland University of Technology considers what might be going on.

                  It’s the middle of the summer holiday season in the northern hemisphere, and that means tourists from across the world are flocking to Europe’s mediterranean region – even amid a record breaking heatwave. But this year may well be the one that forces a wider rethink of people’s travel plans. And we have more on that Spanish election, the aftermath of which is still becoming clear. One thing is certain though: it was far from the triumph for the right that pollsters predicted.
                 
                          Stephen Khan

                        Global Executive Editor
                       
                 
                       
                          a.. What’s happening in Spain after the general election (and what it means for the presidency of the Council of the EU) 
                          Carmen Isolina Egea Gutiérrez - Cortines, Universidad Francisco de Vitoria 

                          The general elections in Spain have left a confusing scenario in which party negotiators and regional players may be the main protagonists.

                          b.. Do rebrands work? Can you trademark an X? An expert answers the burning questions on Musk’s Twitter pivot 
                          Cameron Shackell, Queensland University of Technology 

                          Twitter has been officially rebranded to X, in a process many would deem chaotic. But we can still try to make sense of it.
                       
                 
                 
                   
                  Instagram is making you a worse tourist – here’s how to travel respectfully 
                  Lauren A. Siegel, University of Greenwich 

                  When people see their friends behaving selfishly on holiday, they might assume they can do the same.
                 
                       
                          a.. Tourists flock to the Mediterranean as if the climate crisis isn’t happening. This year’s heat and fire will force change 
                          Susanne Becken, Griffith University; Johanna Loehr, Griffith University 

                          No one plans a European holiday thinking of fleeing from fire or sheltering from intense heat. But the climate crisis is forcing a reckoning – tourism as we knew it will have to change.

                          b.. Egypt and Ethiopia are finally working on a water deal – what that means for other Nile River states 
                          John Mukum Mbaku, Weber State University 

                          The Nile Basin states are keen to see what kind of deal Ethiopia reaches with Egypt and Sudan.

                          c.. Britain’s next election could be a climate change culture war 
                          Ed Atkins, University of Bristol 

                          An argument over London’s ultra low emissions zone threatens to engulf UK politics.
                       
                 
                 
                   
                  Visiting the Trinity Site featured in ‘Oppenheimer’ is a sobering reminder of the horror of nuclear weapons 
                  Jack L. Rozdilsky, York University, Canada 

                  The Christopher Nolan film ‘Oppenheimer’ is set to become a summer blockbuster. But one of the featured sites in the movie is a sobering reminder of the horror of nuclear war.
                 
                   
                  Who lived at Machu Picchu? DNA analysis shows surprising diversity at the ancient Inca palace 
                  Roberta Davidson, University of Adelaide 

                  Machu Picchu is now an iconic tourist destination in Peru – but it was once a royal palace that pulled people from all corners of the Inca empire.
                 
                    
                    
                    
                    
                          
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      From: The Conversation Global highlights 
      Sent: Thursday, July 27, 2023 11:57 AM
      Subject: Twitter: X marks the what?

     
 
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