*[Enwl-eng] The plastic solutions already exist, so what is Coca-Cola waiting for?

[ENWL]

>From Brazil to France to Sri Lanka to Texas + more   
                                
                       
                                
                                
                                Did you know that in Argentina, France, Mexico, Germany, Sri Lanka, Brazil, Austria, Texas and more you can get a Coca-Cola drink without the single-use plastic? The company has numerous existing reuse and refill programs around the world, both old and new.

                                So why aren’t these more widespread? And why are Coke’s reuse numbers going down, despite their pledge to expand reusables just last year?

                                The Coca-Cola Company is the largest consumer-facing global seller of plastics, producing 134 billion – almost one quarter (23%) – of the world’s PET plastic bottles. Coke alone could make a huge impact in reducing carbon emissions and plastic production by scaling its reuse programs.

                                These major corporations have the resources, infrastructure and means to expand reuse programs. They’ve proven they can do it, because they already do. But they don’t because they don’t have to. Companies have shown us again and again that we can’t rely on their voluntary promises. 

                                Rather, we need to pass policies and legislation that hold these companies accountable for achieving meaningful change — and that’s what we’re gearing up for next year in 2024. Legislation serves as a baseline so companies can’t get away with doing the bare minimum anymore. We need binding reusable packaging targets and refill quotas. Such laws have already been enacted and seen success in countries like Germany and Chile.

                                A policy-forward solution will divert billions of plastic bottles from landfills and the environment, lower greenhouse gas emissions and protect frontline communities, all while demonstrating how we can build a reusable economy.

                                Ready to get involved right away? Join our photo project documenting Coca-Cola's ads and greenwashing. There seems to be a gap between what Coke is marketing and what the company is actually doing, so we’re keeping track. Your submissions are helping us develop the next part of this campaign. 

                                We envision expanding reuse and refill programs in Russia and around the world. It’s not a far-off dream. The solutions already exist, and we’re continuing to push companies and policymakers to make it happen. 

                                Let’s bring back refill!
                                Alex and the Story of Stuff team

                                  
                                  
                                 
                                 
                                 
                                 
                             
                                
                                  
                                  
                                  
                                  
                                  
                                Join our photo project documenting Coca-Cola's advertisements and greenwashing.
                                 
                                  
                                  
                                 
                                   
                                  
                                  
                                  
                                Coke cuts carbon and plastic pollution with returnable, resealable glass.
                                 
                                  
                                  
                                 
                                 
                                 
                             
                                
                                  
                                  
                                        
                                 
                                  
                             
                                
                                The Story of Stuff Project runs on donations from people like you. Please make a one-time contribution, or better yet, sustain our work by signing up to be a monthly donor. Any amount makes a difference!  
                                  
                             
                                
                                  
                                  
                                  
                                  
                                The Story of Stuff Project is a 501(c)(3) nonprofit.
                                Donations to The Story of Stuff Project are tax-deductible to the
                                extent allowed by law in the United States.  
                                  
                                visit storyofstuff.org   
                                  
                             
                                


                        From: The Story of Stuff Project 
                        Sent: Tuesday, December 05, 2023 1:10 PM
                        Subject: The plastic solutions already exist, so what is Coca-Cola waiting for?

                       
                 
           

                                                                  
        
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